30+second+Commercial

http://mtdougmedia-arts.wikispaces.com/30+Second+Commercial

The tools you use to attract attention, engage minds, trigger emotions, and change what people think.

====1.)**Exaggeration:** An interesting approach is to exaggerate the visual, but understate the copy. Or exaggerate the copy and keep the visual simple. ==== ====2.)**Emotion:** Broadcast media, such as radio, TV or digital are ideal mediums to trigger emotion. And music can be emotional magic, creating an instant emotional response in the audience - particularly if the music is familiar and associated with strong feelings of love or anger, grief or sadness. ====

5.)**Relatable**: Being relatable to everyday viewers and getting on a personal with them can also get them interested in your product.
media type="youtube" key="632pCs5rLDw" height="390" width="640"Exaggeration. This commercials acting is very over the top and exaggerated!